The Strategic Business Development Certification is an online, self-paced program designed for professionals, managers, and entrepreneurs who want to drive sustainable growth in their organizations.
Through three focused modules, you’ll learn how to identify opportunities, design and execute growth strategies, and lead initiatives with confidence. Upon completion, you’ll earn a professional certificate and digital badge to showcase your skills and career achievement.
Average Completion Time:
1 – 4 Hours
Growth doesn’t happen by chance-it requires strategy. Business development goes beyond sales and marketing by focusing on long-term value creation. It’s about finding new opportunities, building partnerships, and creating a competitive edge that lasts. Organizations with skilled business developers are the ones that adapt, thrive, and lead in their industries.
Earning your Strategic Business Development Certification sets you apart as someone who can think strategically and act decisively. These skills are highly valued across industries, from corporate leadership to small business management. With this certification, you can:
Strengthen your leadership profile and stand out for promotions
Gain credibility with clients, colleagues, and business partners
Build skills that directly contribute to organizational growth and profitability
Position yourself for higher-paying roles in business strategy and development
This program is designed for busy professionals who need practical knowledge they can apply immediately. The course is 100% online, self-paced, and broken into three modules, making it easy to fit into your schedule. You’ll learn directly from real-world case studies and proven business frameworks that help you make smarter decisions. Whether you’re looking to advance your career or grow your own business, this certification will give you the tools and confidence to succeed.
Format and pacing
The business development program is delivered 100% online. You receive instant access to a complete digital study package that covers every topic required to pass the exam. Learn at your own speed, then sit a two‑hour, 45‑question proctored exam that requires a 70% score to pass . If you do not pass on the first try, you get two extra attempts at no additional cost.
Certification and credit
Successful candidates earn a digital certificate, a shareable digital badge, an iPhone/Android Digital Wallet Card, and 25 Professional Competency Units (PCUs).
By the end of the course you will be able to:
Clearly define the role of business development and how it differs from sales and marketing
Identify opportunities for growth in competitive markets
Create strong value propositions and competitive positioning strategies
Design sustainable business models that adapt to change
Lead cross-functional teams with vision and purpose
Measure success using KPIs and implement continuous improvement practices
Our program is built for busy professionals who need training that fits around work and family commitments.
Feature | What it means for you |
Instant start | All study materials are delivered in digital form and are available immediately after payment, so you can begin learning today |
Any‑time, any‑device access | The course runs entirely online and is compatible with current versions of Chrome, Firefox, and other major browsers, letting you study from a laptop, tablet, or phone wherever you have internet service |
Self‑paced schedule | Work through the modules at your own speed. When you are ready, set aside two hours to complete the timed exam |
Built‑in support | Recommended reading and practice resources are included at no extra cost, and you receive two complimentary retake attempts if you need them |
These options let you control when and how you learn while ensuring you have everything necessary to succeed.
Format & structure
The Strategic Business Development Certification exam is a timed, online assessment made up of roughly 45 multiple‑choice questions. You’ll have two hours to complete the test once you click “Begin” , and a score of 70 percent or higher is required to pass.
Attempts & retakes
If you don’t pass on the first try, two complimentary retake attempts are automatically included – no extra fees or paperwork.
Credentials awarded
Upon passing, you receive:
There are no formal prerequisites – all required learning materials come with your enrollment, so you can prepare at your own pace and schedule the exam whenever you feel ready.
Our Strategic Business Development Certification is offered at a straightforward price of $199.95 with no hidden fees. This single payment includes access to the complete Strategic Business Development curriculum, all online study materials, the proctored exam, two complimentary retake attempts, a framed certificate, a shareable digital badge, iPhone/Android Digital Wallet Card, and 25 Professional Competency Units (PCUs).
Strategic business development professionals are in high demand, and their earning potential reflects the value they bring. Depending on your role and industry, business development managers and strategists often earn salaries ranging from $75,000 to $120,000+ per year. By demonstrating your expertise with this certification, you position yourself for advancement, higher earnings, and increased opportunities across industries.
More than 7,000 professionals have rated the Management and Strategy Institute a full five stars on Trustpilot, and our aggregate scores across Google, the Better Business Bureau, FindCourses, IATP, and Facebook all hover near 4.8 out of 5. These independent reviews give employers – and you – the confidence that our training consistently delivers real value.
The Management and Strategy Institute (MSI) is one of the most respected providers of professional certifications worldwide, trusted by over 350,000 members. When you choose MSI, you’re not just getting another online course-you’re joining a recognized professional community.
MSI certifications are designed to be practical, affordable, and accessible, without sacrificing quality.
Every program is self-paced, allowing you to fit professional development into your busy schedule.
You’ll earn a digital certificate and badge backed by one of the most recognized names in process improvement and business training.
MSI courses are trusted by professionals at Fortune 500 companies, government agencies, and small businesses alike.
This credibility is what makes MSI certifications stand out on resumes, LinkedIn profiles, and in hiring decisions. You’re not just learning-you’re earning recognition from a respected name in professional development.
This course is ideal for business professionals, managers, entrepreneurs, and anyone interested in strengthening their ability to identify opportunities, drive growth, and lead strategically.
The course is designed to be completed in 1–4 hours on average. However, since it’s self-paced, you can move as quickly or as slowly as you’d like.
No prior experience is required. The course is designed for beginners to intermediate learners and covers all the core concepts you’ll need.
You’ll earn the Strategic Business Development Certification, along with a digital certificate and a professional badge you can share on LinkedIn, your resume, or your portfolio.
MSI issues lifetime credentials; once you pass, your certification remains valid permanently.
The exam is straightforward and based entirely on the training material. With focus and preparation, most learners pass successfully on their first attempt.
Still have questions? Reach out to our support team anytime – we’re happy to help you decide if a Business Development Certification is the right step for your career.
Course Syllabus [.pdf]
Sales Brochure [.pdf]